Your followers will like and share those posts, letting more and more people see the type of business you own. With the “liking” and “sharing” feature on Facebook, this social media platform is a great way to grow your business beyond your friends and family.

2. Twitter

This social media platform is very popular among crafters because of all the connections it offers to possible partnerships. You can also have conversations with your customers and get to know them on a more personal level.

One of the disadvantages of Twitter, though, is that you have to constantly keep tweeting because you’re really only as good as the last tweet you posted. Be careful that you’re not only promoting yourself. Be sure to take time to retweet others and reply to other people’s tweets.

3. Pinterest

Pinterest was made to direct people to other sites, so if you want more traffic on your website, this may be the way to go. This is also a great website to use if you have great pictures to share with others. You can then send your followers to the sales page where each of your products are being sold. Another hallmark of Pinterest is that even if you posted a pin months ago, you’ll still get traffic on your website months late.

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